Truscott Rossman was formed in January 2011 when Michigan’s top two communications consultants teamed up to create the leading strategic communications agency in the state. Our award-winning team of strategists, journalists, public speakers, digital media experts and communicators form a perfect storm of communications strategy and cutting edge client service.
As a full-service public relations agency, Truscott Rossman represents local, statewide and national clients from its offices in Lansing, Grand Rapids and Detroit. We offer clients the full spectrum of communications services, including issues management, media relations, crisis communication, digital media, ballot initiatives, corporate and consumer communications, government affairs, community relations, and grassroots initiatives.
Our founders, Kelly Rossman-McKinney and John Truscott, have more than 50 years combined communications consulting experience. Together they have individually been ranked the No. 1 and No. 2 most effective public relations professionals each time MIRS/EPIC-MRA has surveyed state Capitol insiders—in 2004, 2007, 2009, 2011 and 2013. The survey has also continuously ranked their firms as a whole as the top 1 and 2 most effective firms in the state in each of the years the survey has been conducted.
Truscott Rossman has maintained its high standard of excellence by maintaining a consistent approach for each of our clients; we help clients develop the right messages and share them with the right audiences at exactly the right time using innovative and effective communications strategies and tactics.
In addition to providing strategic communications services, we also proudly publish the “Michigan Legislators’ Guide to Lobbyists and Reporters.” This highly sought guide to Capitol policymakers and influencers is used by media, lobbyists and businesses across the state.
