TR Blog

  • Getting Michigan back on a winning message

    My friend Mary Kramer, publisher of Crain’s Detroit Business, recently wrote that Michigan needs a messaging campaign to counter the negative image created by the Flint water crisis. But let’s get serious: Flint is just the latest – and most horrific – in a series of headlines maligning our Pure Michigan image. Think about the punchline-worthy sex scandal of state

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  • Disruption in the Election Cycle

    I was speaking with a very bright group of MSU students yesterday and told them they’re living through one of the most interesting and disruptive political cycles in a century. The electorate is fed up and they’re taking it out on the politicians. It’s a blaring siren for any incumbent this fall. Donald Trump has completely re-written the rule book

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  • Lansing Regional Chamber of Commerce Highlights Recent Staffing Moves at Truscott Rossman

    The Lansing Regional Chamber of Commerce recently released the December edition of their monthly news magazine, Focus. They’ve taken notice of our rapid growth across the state, and the “Members On The Move” section featured Truscott Rossman’s recent hires and staffing moves in Lansing and Detroit: “Truscott Rossman announced several staffing moves that will contribute to the firm’s growing presence

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  • Truscott Rossman Continues to Grow Staff Across Michigan, Adds Three New Hires and Promotes Project Manager

    FOR IMMEDIATE RELEASE: Tuesday, Oct. 27, 2015 CONTACT:  Josh Hovey 517-487-9320 (o) | 517-712-5829 (c) jhovey@truscottrossman.com Truscott Rossman Continues to Grow Staff Across Michigan, Adds Three New Hires and Promotes Project Manager Lansing – Truscott Rossman announced today several staffing moves that will contribute to the firm’s growing presence across the state. The strategic communications firm announced the addition of two new

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  • Chuck Stokes sits down with Truscott Rossman’s “masters of messaging”

    Truscott Rossman President John Truscott and Senior Vice President Shaun Wilson had the opportunity to sit down with longtime Detroit news icon Chuck Stokes to discuss the City, current events and political happenings on his show “Spotlight in the News”.

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  • MIRS/EPIC-MRA Survey: Truscott Rossman still the top PR firm in Michigan

    Truscott Rossman took home top honors in the 2015 MIRS/EPIC-MRA Insider Survey as the state’s most effective public relations consulting firm; and principals Kelly Rossman-McKinney and John Truscott named No. 1 and No. 2 most effective public relations professionals, respectively. The biennial survey, conducted electronically, received more than 350 responses from lawmakers, lobbyists, public affairs professionals and other capital insiders.

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  • The Difference 2 Hours Can Make

    Having graduated from Grand Valley State University a few weeks ago with a degree in Advertising and Public Relations, I have poured over many case studies about generating good publicity. I have had the privilege of working in PR at Truscott Rossman since graduating, so when I volunteered for my first work-related community event last Saturday, I thought I was

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  • Celebrate new film, music and ideas at the Capital City Film Festival Red Carpet Premiere Party!

    Join the fifth annual Capital City Film Festival at its FREE kick-off party in downtown Lansing. Enjoy drink specials, delicious appetizers and live music. Attendees will walk the red carpet alongside featured filmmakers, musicians and artists as part of the four day festival lineup. Lansing’s newest bar opening in early April, The Beer Grotto, will host the event, offering attendees

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  • For a communicator from the United States, Cuba is one heck of a place to be right now

    For a communicator from the United States, Cuba is one heck of a place to be right now. Just ask TBS’s Conan O’Brien, who recently did his show from Havana. (Or CNN’s Anderson Cooper, who did a good-natured retort to Conan’s report. Or the U.S. senators who have been busy negotiating a possible rapprochement following President Obama’s announcement in December that

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  • Truscott Rossman making major moves in Detroit, adds to growing staff

    Detroit – Truscott Rossman announced today several staffing moves that will allow the firm to significantly build on its growing presence in Detroit. The strategic communications firm announced the addition of two new hires to its Detroit office – Digital Media Director Chad Cyrowski and Account Executive Dan Herrick. “There is an amazing amount of energy and positive momentum in Detroit,”

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