TR Blog

Click here to open a larger view of the 2015 Calendar cartoon in a new window LANSING, Mich. — The 20th annual Truscott Rossman calendar satirizes last year’s major statewide and national news stories, ranging from the 2014 gubernatorial election to the successful resolution of the Detroit bankruptcy. It will be delivered this week to more than 5,000 recipients worldwide.

LANSING – Truscott Rossman put the finishing touches on Michigan’s 2014 lame-duck session with a 30-hour Feeding Frenzy for legislators and lobbyists. “Feeding Frenzy is one of my favorite traditions,” said Kelly Rossman-McKinney, CEO of Truscott Rossman. “There’s not much we can do to speed up the lame-duck process, but we can sure make it easier to tolerate.” Consumed by

The Michigan Capitol Commission’s responsibilities include running the Capitol Building and the grounds.

That responsibility extends to any rallies, signs or demonstrations on the Capitol grounds.

John Truscott is one member of the Commission.

2014 is almost over – which means the new Truscott Rossman 2015 calendar is just around the corner! We need your help to come up with a quote for retiring Senator Carl Levin and Congressman John Dingell to include in this year’s calendar.

In anticipation of the grand opening of the Knapp’s Centre building, 300 S. Washington Square, the Eyde Company and Historical Society of Greater Lansing (HSGL) are asking Lansing residents to share their memories of either working or shopping at the former J.W. Knapp’s Department Store. The top five submissions will receive invitations to attend the invite-only Knapp’s Centre grand opening event on Thursday,…

When the University of Michigan athletic department put out a release in the middle of the night, reporters and editors caught it and weren’t fooled by the “old” trick. The complete disintegration of the football program was exacerbated by this attempt to hide the concussion story and coaching decisions. And the digital media folks ate it up – or more accurately, feasted…

After reading about Minnesota Vikings football player Adrian Peterson, who “whooped” his four-year-old son with a switch and has now been indicted for child abuse, it’s time to remind the NFL once and for all of their moral obligation and responsibility to their players, their players’ friends and families, and their fans.  Why? Because Peterson was still on the Vikings

Ok, sports fans – let’s face it. Professional sports organizations – specifically the NFL and the NBA – have exhibited a notoriously bad track record when it comes to managing crises. The most recent affront to common sense – forget crisis managing or good old reputation management — comes from Roger Goodell and the NFL. Rather than get out in

You are judged by what people read and find about you online, so why not make sure it’s how you want to be seen?

Here are six quick tips for anyone looking to preserve, rebuild or maintain their online reputation.

Given the number of polls that we expect will be released in the weeks leading up to the primary, consider this a friendly reminder to keep the results in perspective. Here are our seven key tips for covering poll results – brought to you courtesy of Truscott Rossman, the state’s only bipartisan strategic communications firm – with offices in Grand